Customers Stories
Home Remodeling
How Re-Bath Coaches Every Rep, Every Day with Rilla
About Re-Bath
Re-Bath is the nation's largest full-scale bathroom remodeling company, specializing in complete bath renovations for homeowners. Before implementing Rilla, Re-Bath's regional sales manager could only conduct three to four physical ride-alongs per week — and of those, only two or three were full demos where he could observe the entire sales process and provide meaningful coaching. The company needed a way to scale their coaching efforts so every design consultant could receive consistent, high-quality feedback on their sales conversations.
“Rilla has been a huge help for us. It's made our manager a lot more effective in how he can support the team. He can effectively be on a ride-along with every single one of our sales reps every day.”
Scaling Sales Coaching Across the Entire Team
Before Rilla, Re-Bath's sales coaching was limited by the physical constraints of ride-alongs. Regional Sales Manager Mario Resendez was able to join at most four ride-alongs per week.
With additional administrative responsibilities, only two or three of those were full demonstrations where he could observe the complete sales process and provide comprehensive feedback.
With Rilla, that constraint vanished entirely. Mario can now listen to every rep's appointments every day. With 11 design consultants on the team, he's able to complete 11 skill set reviews daily — a dramatic increase from the handful he could manage before. This shift from sporadic coaching to daily, comprehensive review transformed how the entire team develops.
The results were striking. One design consultant was able to sell over one million dollars in sales in a timeframe that normally takes a full year — and some consultants never reach that milestone at all. The accelerated performance was a direct result of the increased coaching frequency and quality that Rilla enabled.
The impact extended beyond just management coaching. Design consultants themselves embraced Rilla as a development tool. Before Rilla, consultants were receiving only one or two ride-alongs per month. Now they can proactively review their own appointments, identify areas where they excelled, and flag moments where they need help — creating a two-way coaching dynamic that didn't exist before.
As one design consultant described it, Rilla opened the door for communication — whether the feedback was positive or constructive. Reps could go to their sales manager and say "check this out, I feel like I did this really well" or "I need some help here, this one got away from me." This open feedback loop accelerated development across the entire team.
The high-level improvement Austin Walling highlights is the impact he's been able to make on his team. The level of support their sales manager provides is now unparalleled compared to what it was before Rilla, and Austin says he would absolutely recommend Rilla to others.
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“Rilla increased our average sale by 20%.”
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